# Mike’s Hard Punch

Mike’s Hard Punch is a brand extension to expand Mike’s from lemonades to a new flavor family. We created the product concept, name and fist symbol, while maintaining the Mike’s logotype and rough-hewn style.

HTML page: https://packagingworld.co/work/2010/06/mikes-hard-punch

Categories: Beverages

Tags: Beverages

Designer: Derrick Lin