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All projects

Tesco Value (Concept)

Derrick Lin Food · November 2, 2011

0 5.1k 1

A self initiated project to re-brand and re-package tesco value. The concept i went for was to show exactly how much more you get for your money with the brand. I used coloured bands to reperesent the food inside. The oversized percentages are there to grab the attention of money savvy shoppers.

Year 2011

Country United Kingdom

Region Europe

Project type Conceptual Design

Food