# Le Chocolat

Designed by Black & Gold, France.

Blackandgold revamps a great Classic from Nestlé portfolio. “Le Chocolat” is a historical brand of cocoa powder, but suffered a lack of distinctiveness and shelf standout. We chose to turn the simplicity of this product into an asset, by creating a very iconic, pure, and self-confident design, that expresses both long-established chocolate know-how and everydayness.

HTML page: https://packaging-world.netlify.app/work/2011/12/le-chocolat

Materials: Paper, Paperboard, Card stock

Categories: Beverages

Tags: Beverages

Designer: Derrick Lin