# Hot Noodle

Designed by Masanori Eto of ADBRAIN Inc., Japan.

Hot noodle is one of a popular instant noodle brand in Japan, for a long time. This is brand renewal cases. First, I did to synchronize with the target age’s mind. And, I tried to realize the brand innovation by this drastic design. As for the concept word is “HOT & COOL”.

HTML page: https://packaging-world.netlify.app/work/2012/03/hot-noodle

Categories: Food

Tags: Food

Designer: Masanori Eto