DermaSel

Designed by Rolf Hering of Herings_Buero, Germany.

Design with a maximum label space An everyday challenge in packaging design is to optimize a products presence at the point of sale. For Fette Pharma AG, a Cologne based cosmetical and pharmaceutical company, Rolf Hering designed an extra flat bottle for Shower gel and peeling that offers a maximum space for labeling. The upside-down standing bottle provides extra easy filling and an optimum stability. A customers extraordinary request resulted in an extraordinary design.