# Palevo. Chili paste

The project is based on the Russian slang interjection “палево (palevo),” which became the core concept for a chili paste packaging. The logo changes according to the heat level (SHU), gradually “burning” to visually express the intensity of the flavor.

HTML page: https://packagingworld.co/work/2026/01/palevo-chili-paste

Materials: Glass, Ceramic

Categories: Food, Sauces & Oil

Tags: Food, Sauces & Oil

Designer: Eva Chistyakova