# Herbaria

Herbaria Bitter is born from a deep respect for the rural wisdom of Latin America. The project pays tribute to the guardians of ancestral medicine through five figures from across the continent: María Sabina (Mexico), Pachita (Mexico), Juana Miranda (Ecuador), Olivia Arévalo (Peru), and Zica Pires (Brazil).

Its profile brings together 37 botanicals, processed using two techniques: cold maceration for citrus fruits, spices, fruits, and native woods such as guayacán and palo negro; and pre-infusion for gentian, rhubarb, wormwood, and elderflower.

Based on continental research, the design integrates a botanical and cultural map connecting geography, medicinal plants, and identity. This graphic proposal takes shape through a digital collage combining fungi, bones, wildlife, and wild elements to honor the legacy of Latin American healers.

HTML page: https://packagingworld.co/work/2026/10/herbaria-3

Materials: Foil, Glass, Ceramic, Paper, Paperboard, Card stock

Categories: Alcohol, Aperitif

Tags: Alcohol, Aperitif

Designer: Ximena Ureta Design Studio.
